Written By: ~ Adrienne Konecsnik
How To Launch Crowdfunding Projects that get Overfunded
Ashley Hribar-Green and Matthew Aston Cain are the co-founders of Hribarcain, a technology and design company born on Kickstarter in 2016. In two years they have grown from a small design studio in Bristol to an international phenomenon, providing products to happy customers around the globe.
The philosophy behind Hribarcain is a simple yet highly effective one: create products that are unique, innovative, and flawless in their design. This meticulous approach comes from Ashley and Matthew's passion for design and business - something which, as our interview shows, played a key role in their crowdfunding success.
They have run 8 crowdfunding campaigns, 7 of which surpassed their original funding targets. The Kickstarter campaigns for their MAGNO Pencil, MAGNO Pen, and MAGNO Ink, have collectively raised £211,470. With over 1000 backers on each campaign, there can be no doubt that Ashley and Matthew are experts in creating smash-hit crowdfunding campaigns.
Can you juggle full-time employment whilst founding your own business?
What do you need to do to draw in a crowd and make your project a success?
How do you overcome the challenges of a Kickstarter campaign?
Check out the interview with Ashley and Matthew to find out the answers to these questions and more! We hope that listening to the trials, tribulations, and successes of Hribarcain, you can discover how to grow your own crowdfunding campaign into something spectacular.